Red herrings: debunking the pop psychology of colour
Elizabeth joined us at UX New Zealand 2019. Find out more here: http://www.uxnewzealand.com/speakers/elizabeth-allen/#talk-elizabeth-allen
Colour is one of the most powerful tools at a designer’s disposal. When used effectively, it can capture attention, convey a message and even toy with emotions. Some of the best designers in the world are those who expertly put colour to work, having it take on this communicative weight in subtle and beautiful ways that are sometimes beyond the …