Mila joined us at UX New Zealand 2019. Find out more here: http://www.uxnewzealand.com/speakers/mila-dymnikova/

When designing a product, why do we need data in the first place? Data allows us to identify problems and dismiss assumptions. Data is a tool to figure out what to do next. Your future UX team might include a few data scientists. Here’s why: data science is a growing field that is influencing how products are developed and ways of improving user experience with the same intention of …